Celine Taps Canadian Rapper Tiagz For Spring 2021 Menswear Collection

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Photograph courtesy of Imaxtree

Tiagz has blown up on the social media platform, largely thanks to the the above song, as well as My Heart Went Oops – both of which have soundtracked thousands of videos. He signed with Sony/ATV Music Publishing earlier this year, and boasts 2.2 million followers on TikTok.

As for the collection itself, Slimane says it was designed in St. Tropez “well before March” and was inspired by Noen Eubanks, the TikTok sensation who fronted a Celine menswear campaign last year.

It featured plenty of youthful nods – what Slimane described as “the new adolescent codes” – including sneakers, oversized logo tees (some finished in a very quarantine-appropriate tie-dye), cardigans, patch-adorned and printed vests, ripped denim and leather trousers.

Though not everything was grunge-y, with a couple of pairs of tailored trousers and blazers appearing in the mix. There was also no shortage of statement bags and jewellery to speak to the brand’s existing customer base.

Watch the show, and catch Tiagz’s exclusive extended edit, below:

https://www.instagram.com/tv/CDOojtbKwex/?utm_source=ig_embed

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