The best new beauty launches of 2020 so far

Following the beauty world is so exciting because there is constantly an influx of new products surfacing. From new brands to new shades to new ingredients, there is a lot to get hype about and invest in. Although clothing will continue to be my number one, I can say I do consider myself a beauty, hair, and skincare junkie so today I wanted to discuss the latest and the greatest on the blog today! We are taking everything from Selena Gomez’s new beauty line to some new must-have skincare for the upcoming fall and winter season. These are the best new beauty launches to hit the market within the past couple of months.

jessica wang wears msgm for fashion week and shares the best new beauty launches // Jessica Wang - Notjessfashion.com

Rare Beauty by Selena Gomez

Right off the bat, Rare Beauty caught my eye because Selena Gomez is such a beautiful woman – and it is so encouraging to hear this makeup line is all about embracing your uniqueness and individuality. This makeup line has you covered in face, lip and eye products, as well as the necessary beauty tools. All the products are really affordable and have a wide, inclusive range of shades – it’s definitely one of the most anticipated and best new beauty launches of the year. The Soft Pinch Liquid Blush and the Souffle Matte Lip Cream are definitely on the top of my wishlist.

OUAI X BYREDO Dry Shampoo

Two power companies, Ouai and Byrdedo, have teamed up for the dry shampoo of your dreams. Ouai is already known for creating one of the best dry shampoos on the market and Byredo is famous for their luxe fragrances. Their best selling scent, Mojave Ghost, has now been infused into the dry shampoo itself so not only will your hair be free of oil, but it will also smell like hints of magnolia, sandalwood and violet.

Tatcha Rice Wash Skin-Softening Cleanser

If you are seeking a new upgrade to your everyday skincare routine, I highly recommend checking out the new release from Tatcha – the Rice Wash Skin-Softening Cleanser. This contains Japanese algae that works to keep the skin soft and supple. It is also pH-neutral, making it a really great option for those with more sensitive skin.

Gisou by Negin Mirsalehi

Though not an entirely brand new beauty launch, online influencer, Negin Mirsalehi, finally launched her long awaited beauty line at Sephora. Gisou by Negin Mirsalehi was inspired by her family’s history of beekeeping. Honey is naturally rich in nutrients and vitamins, making it an obvious choice to be a secret beauty ingredient. Already, the Honey Infused Hair Oil has garnered a lot of attention for repairing damaged hair and providing deep moisture.

 

jessica wang wears msgm and shares the best new beauty launches // Jessica Wang - Notjessfashion.com

Redoux Turmeric Botanical Bar

Act fast! This new Turmeric Botanical Bar from Redoux NYC, has already sold out 10 times for pre-order! If you decide to place an order now, it is scheduled to ship mid-September. This body bar is so divine and will make every shower feel like heaven. The key ingredients are coconut, olive, palm and castor oils that work together to lock in the moisture. This new Turmeric bar smells like a spicy citrus with notes of bergamot, ginger and sandalwood – perfect for autumn.

Glow Recipe Papaya Sorbet Smoothing Enzyme Cleansing Balm

This new cleansing balm from Glow Recipe harnesses the power of the papaya to dissolve any makeup and dirt to create a super soft base for the rest of your skincare and makeup routine. It is inspired by Korean beauty and is recommended that you massage the product into your skin for at least one minute to allow the product to do its magic and for your skin to fully absorb its nutrients.

One Ocean Beauty

A newer skincare company to make waves (literally) in the industry is One Ocean Beauty. They are focused on being a source of high quality, sustainable and cruelty-free products that promise to make you feel as good as you look. Their products contain sustainable sourced marine ingredients, as well as high-performance peptides to improve your skin’s health. I have my eyes on the Replenishing Deep Sea Moisturizer.

Pat McGrath Lip Fetish Sheer Colour Balms

This new lip product is going to make you want to jump for joy. This is a dewy, moisturizing lip balm that adds hydration to your lips with some irresistible color. There is a range of beautiful, warm pinks as well as a killer dark burgundy – all of which are going to be really amazing shades for this upcoming season. As it gets colder, it is so essential to keep your lips soft but the added bonus of the beautiful shades makes this product worth every penny!

What new beauty launches have you discovered?

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