The ‘Gucci Model Challenge’ is TikTok’s Most Stylish New Trend

 

As it turns out, it’s not that hard to replicate the brand’s signature look.

The trend was started by Chilling Adventures of Sabrina star Lachlan Watson, whose original audio features in all of the clips. In the audio, Watson breaks down the key elements to becoming a Gucci model.

“First up you need a random turtleneck, make it colourful,” Watson instructs before suggesting you add “some random shirt that doesn’t match it and then a random vest.” The instructions continue with Watson noting that “layering is important” and that you should add a brightly coloured jacket, some vinyl pants, and perhaps a miniskirt on top. The final touches for the look include a headscarf (“a Gucci staple,” as Watson notes), sunglasses, clear heels with socks and bright pink lipstick. “And just like that, you’re a model for Gucci,” Watson finishes the audio.

So far, the hashtag has amassed 8.2 million views – and we can’t help but wonder if creative director Alessandro Michele is among them.

See some of the best Gucci Model Challenge videos below:

https://www.tiktok.com/@seannaltman/video/6864274027498720517?referer_url=https%3A%2F%2Ffashionmagazine.com%2Fstyle%2Ftrends%2Fthe-gucci-model-challenge-is-tiktoks-most-stylish-new-trend%2F&referer_video_id=6864274027498720517

https://www.tiktok.com/@shaynetino/video/6865045301095353606?referer_url=https%3A%2F%2Ffashionmagazine.com%2Fstyle%2Ftrends%2Fthe-gucci-model-challenge-is-tiktoks-most-stylish-new-trend%2F&referer_video_id=6865045301095353606

 

 

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