Photography courtesy of Uniqlo.
Find out what the designer has to say about the “comfortable but chic” pieces, plus what he’s optimistic about now.
Why are collaborations so important for a designer’s creativity?
I think collaborations are interesting because it’s about changing your point of view and working with new teams. With Uniqlo, it’s always interesting to see how we can translate the codes of JW Anderson into their LifeWear concept. It’s challenging sometimes, but in the end I think that inspires creativity.
What’s your favourite piece from the new collection?
Personally, I really love the striped hoodie jumpers. There’s something so comforting about a jumper with a hood.
Are there any fabrications used in this collection that you’re particularly excited about?
I’m really excited about the two-tone cashmere jumpers. It’s something we did ages ago at JW Anderson and it’s exciting to see them back again in the collaboration.
Why was “A Day in London” your source of inspiration for the pieces?
The clothes in this season’s collection are really designed for an autumn day, and the design is inspired by kind of a weekend day out in London. Comfortable but still chic. Warm.
What’s your ideal day spent in London? And what are some things you must do each day to have a good one?
Lots of coffee is essential to a good day. And I like to be busy. I had kind of this fantasy during the lockdown in London of being able to visit all the museums and galleries when they were empty, so I guess maybe my ideal day is that.
How are you maintaining your creativity during COVID-19?
The way we work and how we commute and socialize has all changed for sure and it can be challenging, but I’ve never felt a lack of inspiration. I find I am inspired by the random things that surround me in life.
What are you optimistic about when it comes to the future of the fashion industry?
Fashion evolving and finding new ways of communicating new design and new designers. I think it’s a period of change and I am optimistic about that.
Have you picked up any new skills or nurtured any hobbies during this time?
I’ve gotten quite good at Zoom.
What’s on your playlist right now?
Pursuit of Happiness by Kid Cudi.
Ready to shop? Here are our top picks from the JW Anderson x Uniqlo collection…